PADUCAH, KY (KFVS) - Employees of the Kentucky Transportation Cabinet in District 1 are urging motorists to make it a "Safer Winter" by taking some simple steps during winter driving season, including checking your tire tread and reducing distractions.
Starting this week, the KYTC District 1 Facebook page will feature a social media campaign with personal safety messages, including some with hair-challenged crew members encouraging drivers to replace their bald tires.
They are asking, "Which is balder, me or your tires?
Tire failures and defective brakes were the top vehicle-related factors in winter crashes last year - contributing to more than 2,000 crashes, according to the Kentucky State Police.
"Bald tires or bad brakes increase the risk of sliding off the road, losing control, or otherwise endangering yourself and other drivers in snowy weather," said Keith Todd, District 1 Public Information Officer.
Last year, driver inattention, driving too fast for conditions, vehicle not under control, and failure to yield contributed to more than half – 58 percent – of all crashes in Kentucky, according to police crash reports.
"We want everyone to arrive safe," Todd said. "By checking your tire tread, remembering to put your phone down and practicing safe-driving techniques at all times, we can make this a safer winter in Kentucky."
To join in the Safe Winter Campaign, you can follow Kentucky Transportation Cabinet District 1 on Facebook at http://Facebook.com/KYTCDistrict1 and share driving tips posted there.